The marketing podcast for leaders in purpose-led organisations
Behind every great business is a marketing team balancing profit with purpose. Pitch Purpose explores how they do it, one campaign at a time. Listen on your favourite podcast service:
IAIN SCOTT
CEO, exceptional™. Strategy-first marketer focused on discoverability, commercial growth, and how purpose powers performance.
EMMA HELEY
Founder and MD, Thinking Hat Media. PR, content, and video specialist who turns complex stories into coverage and action.
ABOUT THE SHOW
Pitch Purpose is a story-driven interview series for senior marketers and founders in purpose-led organisations. Each episode goes inside three real campaigns with a CMO or CEO guest: what worked, what did not, and what we can all learn.
We focus on results you can actually use. Strategy choices. Rollout decisions. The numbers behind impact. The commercial outcomes.
Brought to you by exceptional™ and Thinking Hat Media.
London based, strategic digital marketing agency working with visionary organisations creating a positive impact.
Thinking Hat Media is a strategic content and PR agency partnering with forward-thinking brands and leaders across the world. From pioneering startups to established global innovators, we design integrated communications that drive influence, shape reputation, and deliver measurable impact on an international stage.
Recent Episodes
THE EPISODE FORMAT
Every episode follows the same simple structure, so listeners get depth without the fluff.
- Campaign win
The guest’s standout campaign. Why it mattered. What moved the needle. - Campaign learning
A misstep or near-miss. What went wrong. What they would do differently. - In the wild
A third-party campaign the guest admires. What to borrow. What to ignore.
Run time: Approximately 40 minutes.
FREQUENTLY ASKED QUESTIONS
Is the show pay to play?
No. Guests are selected on story strength and relevance.
Do you record remotely or in person?
We use a professional recording studio in central London.
GOT A QUESTION?
Have a question about Pitch Purpose or want to know more about upcoming shows?
Whether it’s about becoming a guest, venue details, or anything else, feel free to reach out. Fill out the form below and we’ll get back to you as soon as possible.
We look forward to hearing from you!